Truly Great Trial Lawyers Must Also be Great Performers
If you don’t believe that,
our course is not for you.
Online Trial Advocacy Training for Fearless Trial Lawyers
Taking Control of People’s Emotions
We teach litigators how to use the performance techniques that enable movie stars to effortlessly direct audience’s emotions, and how to use those techniques in the courtroom.
Neuroscience
in the Courtroom
We’ll show you exactly how to transform the latest neuroscientific discoveries about how and why people make decisions, into trial skills that will help you win.
Body-Over-Mind: Our Seven Battle Stations
We’ll illustrate and detail the science behind our seven Battle Stations – the locations in a courtroom from which you can maximize your persuasive powers during a trial.
We Teach Trust
Trust is instinctual, but (amazingly) we teach it.
In every mammalian species trust begins at birth. It remains instinctual and in humans, is secured or denied in fractions of a second. This course will teach you how to secure trust – in fractions of a second.
Our foundational course
Persuasive Performance Skillsfor Fearless Trial Lawyers
We teach Grab Them by the Brain performance and persuasion skills that will enable you to DO MORE in trials than you ever have.
Click on any of the thumbnail images below and you’ll see video clips from 21 of the 54 scenes in our show. You’ll quickly see that this is unlike any trial advocacy training you’ve ever seen.
THIS AIN’T YOUR DADDY’S TRIAL ADVOCACY TRAINING
The Persuasive Power of Prosody
Proxemics
An Alternative Way of Evoking Emotions
A Lawyer’s Most Powerful Tool of Persuasion
Advocates as Filmmakers
Destroying A False Premise
Surviving an Explosion During Voir Dire
Cognitive Neuroscience: The Future of Law
The American College of Trial Lawyers: Insight
Taking Control of People’s Brains
The Fourth Element of Instinctual Trust
A Brain Damaged Baby Case: Closing
The Fifth Element of Instinctual Trust
Epilogue: De La Cour D’Argent Sunset
Settlement Lawyers
On Television
Leading Actors & Lawyers Astray
The Trial Lawyer
I Don’t Know About This Guy
Voir Dire Management
Battle Stations
Your instructors:
Judson Graves & Judson Vaughn are
This Advocate and this Actor have a reverence for their professions and an irreverence for tradition. That irreverence led them both to discover extraordinarily powerful tools of persuasion that trial lawyers can immediately apply in their practices.
Then they met.
And the beneficiary… is you.
The Advocate:
Judson Graves
In over four decades at Atlanta-based Alston & Bird, LLP, Graves thrived on trial work and won nearly 90% of his jury trials. He has taught trial advocacy extensively as an adjunct professor at Emory Law School, implemented a firm-wide litigation associate training program at Alston, and has taught trial advocacy skills at other law firms as well.
Top 10 in U.S.
Profiled in 2000 in The National Law Journal as one of Ten of America’s Top Litigators.
Jury Trials
Tried over 100 civil jury cases to verdict while at Alston & Bird – winning nearly 90% of those trials.
Fellow, American College
Inducted in London as a Fellow in the American College of Trial Lawyers in 1998.
Defense Wins
Defense verdicts cited by The National Law Journal among the most difficult defense wins in U.S. in 1993, 1998, and 2008.
Featured Cases
Judson Graves has taught his innovative trial advocacy skills at:
Judson Graves is featured in:
The Actor:
Judson Vaughn
He was a social scientist, then a character actor in Hollywood who worked in movies and television with: Gabriel Byrne, Jim Carrey, Kevin Costner, Kevin Kline, Juliette Lewis, Laura Linney, Steve Martin, Mary Tyler Moore, Joe Morton, Carroll O’Connor, Brad Pitt, Blair Underwood, Sam Waterston, and many others. Then he became a producer and director. Since 2003, he’s been teaching trial lawyers how they can benefit from the things he learned in all of those professions.
A Radical Innovator in Acting Techniques
Yes, he shared the screen with some of the world’s biggest stars, but more significantly, he invented an entirely new acting technique; an innovative way to efficiently direct the emotions of anyone in any situation. Lawyers employing Judson’s technique in trials become powerfully dynamic persuaders.
Trust
How and why trust is secured or denied always baffled scientists. But in the mid-80s, a character actor (named Judson) solved the mystery. About two decades later, cognitive neuroscientists confirmed his discoveries.
Taking Control of Brains
That sounds like science fiction. But since 2003, Judson has been teaching lawyers specific skills that enable them to take control of judges’ and jurors’ brains to make them think and feel what lawyers want them to think and feel. That’s powerful.
Judson Vaughn has conducted CLEs, trial advocacy training workshops, and/or worked on trial teams with lawyers from the firms below, with amazing boutique firms, and with talented sole practitioners.
Featured multiple times in:
Is justice really blind? Are the scales of justice always perfectly balanced? Is there equal justice for all? And does the side with the trial lawyer who is a better performer – even the better entertainer – have a distinct advantage over the lawyer who is less skilled at each?
This Manifesto answers “No” to the first three questions, and “Yes” to the fourth.
Reading any of these books will make you aware that neuroscience is the future of trial advocacy training and trial lawyering.
Welcome to the Future.
Receive updates on important neuroscientific discoveries and exclusive offers as our course list grows.